News & insights
Thoughts, trends, and practical tips on digital marketing.
Creating short videos for TikTok, Reels and Shorts – Can I do it myself?
The short answer is: Yes! However, there are a few things you definitely need to bear in mind and learn,…
The architecture, technical integration and impact of Google Preferred Sources on digital content strategy
How Google’s ‘Preferred Sources’ feature works and the search ecosystem In the digital content distribution environment, the ‘Preferred Sources’ feature…
Filming and editing short videos for TikTok and other platforms
Filming and editing short videos for TikTok and other platforms Visual design concepts and the role of artificial intelligence Every…
Social media marketing
Social media marketing in the European business environment is no longer a separate or supplementary element of communication — it…
Video services – Video filming and video editing
Visual content has become the most effective tool for digital communication and sales promotion in both the private and public…
How do I link my social media accounts to Google Search Console?
Imagine this scenario: your company is investing thousands of euros in creating content for TikTok, Instagram Reels, YouTube and X…